01 lay out
02 index
03 introduction
04 summary
05 resources
06 personal
07 skills
08 relations
09 marketing
10 corespondents
11 chances
12 threats
13 powers
14 weaknesses
15 instruments
16 product
17 price
18 place
19 promotion
20 target group
21 position
22 budget
23 financing
24 profit
25 costs
26 implementation
27 end test

Wednesday, February 09, 2005

Developing an Index

Developing an Index: "# Inherent Interest: Do you find this topic interesting--or does it seem pretty dull?

# Job Relevance: How much relevance does it have to your present job, or to the job you want to get?

# Availability of Information: Does it seem like it will be relatively easy to find information--or is it likely to be hard to get for one or more reasons: confidentiality, the need to interview people who may be hard to get hold of, information available only in an out-of-way location?

# Clear Focus: Is it easy to draw a clear boundary around the project--or is it likely to keep spreading into new areas?

# Ability to Contribute: How easy is it for you to do something original--or will you have to struggle to keep the thesis from becoming a book report?
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